Neo A strap Framing the dial is a

Framing the dial is a domed sapphire bezel

this strap is ideal for comfort and offers an alternative to the traditional polished leather strap

This partnership was born out of our mutual love of typography and our particular fondness for the font Obviously

planetary movement and the Earth’s rotation—and how these could be echoed in the circular form of a watch  dial and rotation of the hands

Neo A strap Framing the dial is aWith its vivid colour palette, bespoke typography and raised box section crystal, the Neo has an evocative vintage aesthetic. The dial is manufactured in the UK using aluminium, which is anodised and dyed, imbuing the metal with an incredible depth of colour and a distinctive, almost holographic finish. Anodised aluminium is a rarity in watchmaking due to the difficulty in producing a uniform finish. The automatic watch is powered by the robust Seiko